12/11/2023 0 Comments List of substack authors![]() ![]() How email lists, did the former mainstay of churches and community soccer leagues become heralded as the future of media? What could be making writers leave the trophy that is a full-time writing job and willingly go independent?Įven though the pandemic accelerated the trend, it didn’t start it. “ is a lifeboat for people off the wreck of Old Media - or New Media, for that matter,” Richard Rushfield, a former Vanity Fair reporter who now writes a Substack about Hollywood called The Ankler, told the New York Times. Memoirist and former Vice columnist Cat Marnell and sportswriters Jeff Gluck and Derek Bodner have set up shop on Patreon. Anne Helen Peterson left her position as a senior culture writer at Buzzfeed to found her Substack “Culture Study.” A month later, tech reporter Casey Newton exited The Verge to write his Substack, “Platformer.” Vulture ’s Hunter Harris, New York Magazine ’s Andrew Sullivan, The Intercept ’s Glenn Greenwald all followed. Rolling Stone writer Matt Taibbi took his investigative political reporting to Substack full time in April. The “Substackerati” is a nickname for the growing list of renowned reporters and Twitter-famous commentators who’ve ditched jobs at prestigious outlets to start paid newsletters with the San Francisco start-up. Platforms like Substack have become a more flexible and potentially, more lucrative alternative publisher for writers and journalists. By an official count, Substack has doubled its active writers since the start of the pandemic, reports NPR. These bumps reflect both an increase in users, as well as staff, since writers who publish on these platforms aren’t technically employees but often list them as employers online. Meanwhile, Medium’s LinkedIn listings are up 86%, while Patreon’s grew 25% and Mailchimp’s rose 15%. The number of people with Substack listed as their employer on LinkedIn has grown 500% since March. The pandemic has been much kinder to newsletter and open-source content platforms like Substack, Patreon, Mailchimp’s Tinyletter, and Medium, which have all grown their subscribers, users, staff, and social media followings during the pandemic. Between March and July, more than 11,000 newsroom jobs disappeared and 37,000 media workers have faced pay cuts, layoffs, or furloughs. Despite ample fodder for reporting, media and journalism have been devastated by the pandemic. This year has felt like one endless breaking news cycle. ![]()
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